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NEW BLONDE

BASE LIFTING CREAM / NEW BLONDE LOTION
IMPRESS WITH PERFECTLY REFRESHED BLONDE IN JUST FIVE MINUTES.

GOLDWELL SERVICE CYCLE

When working with the New Blonde perform every service according to the Goldwell Service Cycle. Give your clients an ultimate salon experience with an individual consultation, inspiring techniques and high-performing professional products developed to best support your color expertise.

Benefits & Technology

  • OFFER NEUTRAL RESULTS WITHOUT BRASSINESS

    » A Base Lifting Cream and a special Lotion for perfectly 
    refreshed blonde

    » Perfect to remove darker unnatural-looking regrowth
    and to soften the contrasts

    » Perfect for usage on base levels 5–9

    » Only 5 minutes processing time at the basin

  • GUARANTEED LIGHTENING IN 5 MINUTES

    » TheBase Lifting Cream contains an interactive
    dyestuff combination for self-regulating neutralization
    of warm pigments

    » The New Blonde Lotion ensures fast and even distribution

NEW BLONDE SERVICES

  • NEW BLONDE REGROWTH SERVICE

    Lightens darker regrowth by 1 - ½ levels for a soft transition into the lengths.

    Perfect in-between two highlighting services.

  • NEW BLONDE FULL SERVICE

    Lightens only the darker natural hair between highlights by 1 - 1½ levels for a natural-looking blonde.

    Perfect in combination with a highlighting service.

HOW TO APPLY

SPECIAL TIPS

 

• Shampoo the hair prior to the selected New Blonde Service with an appropriate
Dualsenses Shampoo

• Apply New Blonde directly at the basin onto towel-dried hair. For fast application use a
large brush and wide sections (approx. 2-3 cm)

• Process for 5 minutes, then shampoo with Dualsenses Blondes & Highlights Shampoo.
Finish with Dualsenses Blondes & Highlights Color Lock Serum

• New Blonde can be used in combination with bleached as well as highlifted highlights

• Remember: The New Blonde Service effect might be more obvious for your client
than for your

YOUR CLIENT’S WISH:
To reduce a harsh-looking highlights contrasts

YOUR RECOMMENDATION:
New Blonde Full Service:
The contrasts between highlighted hair and natural hair are softened, creating beautiful natural-looking
blonde

YOUR CLIENT’S WISH:
To smoothen darker, unnatural-looking regrowth

YOUR RECOMMENDATION:
New Blonde Regrowth Service:
The regrowth becomes less harsh, creating a soft transition into the lengths